Knowing & Growing Our Value Women's Agency Ownership Summit
January 30, 2025 / 11:30-5:30 followed by Cocktail Hour
Los Angeles at Team One Playa Vista office
13031 W Jefferson Blvd, Los Angeles, CA 90094
We want to increase the value of our agencies and our presence in this industry.
Join us Thursday, January 30 as we gather together in LA. We’ll dissect how Women’s Sports reached its tipping point and discuss how we can apply those learnings to our business.
After the Summit, keep the conversation and connections going at our Cocktail Hour, brought to you by No Single Individual.
5:30-7:00 COCKTAIL HOUR
Cost:
$75 for in-person attendees.
Parking if needed is $20
Hotel recommendation: We have a block of rooms at Marina del Ray Marriot
On The Docket
11:30: Check in + Lunch (sponsored by Dandelion)
12:30 – 2:30: Partner Panels – each 30 min session will be panel format, organized into key areas that external bolt-on partners offer and owners care about:
12:30-1:00 Talent & Staffing
Christine Olivas
CEO at No Single Individual
Mandana Mellano
Founder & President at PEONY
Dany Lennon
Founder & CEO at The Creative Register
Moderator: Haley Hunter
Founder & COO at Party Land
1:00-1:30 Legal & Accounting
Sam Rothaus
Partner at Davis + Gilbert LLC
Sharon Toerek
Owner & Founder of Legal+Creative
Jenn McCabe
Partner at Armanino
Moderator: Frances Webster
Owner & CEO of Walrus
1:30-2:00 PR & Comms
Toni Lee
PR Consultant & Founder of TL Communications
Pilaar Terry
Managing Partner & COO at POV Agency
Elizabeth Rosenberg
Founder of The Good Advice Company
Moderator: Laura Petrucceli
Co-Founder of Nice & Frank
2:00-2:30 Business Development & Pitching
Robin Boehler
Owner of Mercer Island Group
Rachel Huff
President & Founder of Victoire & Co, LLC
Alexandra Gardner
Business Development Consultant at Comet
Joanne Davis
President at Joanne Davis Consulting
Moderator: Mary Lou Bunn
Founder of Flower Shop
2:30 - 2:45 Designing Tomorrow Today: A Future-Back Approach to the Impact of AI on the Marketing and Agency Model
Jo McKinney
Chief Growth Officer, BOI (Board of Innovation)
2:45 - 3:00 Networking/Working Break
3:00-3:30 - Keynote: Dissecting the tipping point for Women’s Sports
3:30 - 4:00 - Knowing Our Value
Lori Murphree
Founder & Managing Partner at Ella Advisors
4:00 - 4:30 - Knowing Our Value Case Study
Ashley Walters
Partner at Curiosity
Christine Guilfoyle
President of SeeHer
4:30 - 5:00 - Growing Our Value Panel
Nora DiNuzzo
Co-Founder of Blood, Sweat & Tears
Howard Moggs
Growth Expert & Founder of Team Uncommon
Moderator: Asmirh Davis
Founding Partner & CSO at Majority
5:00 - 5:30 - Growing A Valuable Agency Case Study
Yadira Harrison
Founder of verb
Shannon Jones
Founder of verb
Moderator: Carrie Kerpen
Founder of Likeable
5:30 – 7:00 Cocktail Hour